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I love seeing them and some are crazy creative. These surely work well, as they entice you to find out more.

I am trying to get more involved in the local community, although my services are not really perfect for 99% of the locals. But it will boost local SEO and it's always a good idea to be seen around.

Never got to solo travel yet (married with a kid), but I would surely enjoy it. I like being alone sometimes.

They go hand in hand. SEO is the foundation, your website SHOULD be optimized and it's not a big deal: write decent content, use proper headings, use images the correct way, interlink your pages. Easy-peasy. Social comes to promote these pages/articles and get your more traffic, which should be...

Videos are trending a lot, so do podcasts. I was never into these (I'm a writer mainly), but it's a very good route to take, so that your content is diverse enough.

Absolutely. People love to belong, and creating a community feeling out of your business is always the way to go. You can give them coupons for second purchases, 3rd product free or reduced, holiday incentives etc.

I like to keep my main website for the products/services and use social media just to get traffic. I don't trust any third parties and if history serves us well (Myspace anyone?), it's always a good idea to control all aspects of your ecom.

Absolutely. I'm considering creating some branded t-shirts and hoodies. If we do wear these, why not use them as a promotional means for the business?

Used to have my car stickered and LOVED it. Don't know if it got too much business (web design services are pretty expensive and you don't get clients every day), but the car looked terrific. Stickers DO work, especially if you are in the service industry (HVAC, landscape etc.).

Yes, absolutely safe. Most ecoms are small websites and don't need a VPS or a dedicated. Most of my clients have shared hosting (some are hosted on my main server) and have done super OK. If you are using a decent provider (we have been with HostGator for 20+ years), all accounts have the right...

1. Niche down - general communities worked 20 years ago, now people look to specialized forums/groups (a certain medical condition, a certain hobby etc.) 2. Foster a nice community atmosphere - BE NICE! Teach your mods to be nice. Treat each member with kindness and respect and always require...

Personally I would never bother with a third-party, but I know people who are using it successfully. In this area, SEO is still king, as you need your listings to appear in the marketplace's internal search engine. So VERY well optimized titles, super-accurate descriptions (use your word-count...

For WooCommerce we have Paypal and Stripe. My clients who are on Shopify also have Stripe, if I am not mistaken. In the US these are very easy to set and mostly automated. There's Hubspot's payment system now and also Woo Payments, although I found the fees to be a tad higher. As invoicing...

The more detailed you are, the better. Influencer marketing can get you some decent ROI or just waste a pretty hefty budget. Have exact goals and track progress carefully. It's a hit and miss.

Back in the day you could get away with being a jack of all trades. Now, as all sub-niches are getting so specific, ideally you choose a type of service and just go crazy deep into specializing yourself. I used to do web design (well, still do), am more than competent in forum management...

You gotta base your designs on their brand identity manual. If you are also doing the logo design and branding, then you decide based on the client's input. As soon as you have the main colors set up, you will use them on the website for a consistent branding. Usually medical websites are on a...

Hello and welcome to the community. We're here for any questions you have ;)

Another good topic ;) It really depends on what you're selling. Say you are a high-tech store, with expensive items. Your conversion rate is going to be way smaller than a store that sells iphone covers for instance, which are cheap. And some tips for CRO: Product Presentation and...

Great topic idea ;) Yes, in some cases certifications can make or break a store. I have a CBD client who has paid handsomely to be property certified and these badges NEED to be shown. In most cases trust signals can really boost both rankings and conversions: multiple rating sources, logos of...

Here are some quick ideas: Offer a loyalty program with points for purchases. Provide exclusive discounts for returning customers. Send personalized "thank you" emails after each purchase. Launch a subscription service for your products. Create a VIP club for your top spenders. Send birthday or...