Simple Logo or Complex Logo

[Nomad]

Some logos are pretty basic, where as some logos are very intricate? When designing logos, what kind of logos do you create, simple logos or intricate logos? Most of the top companies and businesses use simple logos, therefore, I believe simple the better, therefore, I like to keep everything simple.

 

[eLdavis]

Majority of the times, a very simple logo pass the needed message to your customers compared to the complex ones.

 

[Teegold]

While simple logo might be the best option to convey simplicity, I'd much rather go with a more intricate design. This is to send the message that I'm actually good in what I'm good at.

 

[Nomad]

While simple logo might be the best option to convey simplicity, I'd much rather go with a more intricate design. This is to send the message that I'm actually good in what I'm good at.

When you design a logo you certainly want to impress your clients with intricate design but the main question is whether the target customers would be able to associate the brand with the logo you have designed or not.

 

[Dominique]

Simple logo is better but it shouldn't be something that people find it too common. If the logo is too common it will be difficult for it to be memorable.

 

[freelancermaria]

When I design a logo, I prefer to keep it simple and straightforward, as long as it connects with my brand's identity.

 

[Nomad]

It is good to keep it simple as people will be able to connect with it, however, if it is too simple and does not show any novelty, it will be impossible to get into the minds of customers.

 

[koyala]

I always go for simple logos, they’re easier to remember, scale better across platforms, and look cleaner. Complex logos can be impressive, but they often lose impact when resized or viewed quickly. Simplicity wins for branding.

 

[Deep]

I prefer simple logos—clean, memorable, and effective—just like top brands successfully use.

 

[samsun56]

I have seen many times that the simple logo works very well, but I definitely choose the complex logo for the simple fact that I quite like the complex.