In my experience, getting the first 100 sales is definitely the toughest part of running an online store. For me, the key was combining several strategies rather than relying on just one. Paid ads gave me an initial boost by putting my products in front of targeted audiences quickly, but I learned very fast that relying solely on ads can get expensive if you don’t optimize campaigns constantly. Social media content played a huge role in building credibility and trust. By consistently sharing posts about my products, behind-the-scenes content, and customer testimonials, I started attracting an audience that engaged with the brand rather than just scrolling past