Search results

With the recent news that AI generated the same content for two people in different locations that had similar prompts, I can't trust any AI Bot to generate contents. It is clear that AI can't be depended on. I just use AI to get ideas but I don't use it to generate contents that I hope to publish.

There is one time that my favourite sites started using pop up ads. The site became very unbearable for everyone. I couldn't even get on the comment box of the site. Anytime I try to post a comment, the site would redirect me to some bet sites and porn sites. It was really disgusting and the...

A handwritten note to a customer shows deep value and communicates to the customer that they are valued above the transaction. A hand-written note communicates to a customer that they are the "end" and not the means to an end. Any business that sends hand written notes of thanks to a customer...

Car stickers do a good deal in promoting a business. It looks salient but they do a real huge job because with every direction the car is enters into, people are getting to see those stickers, and they are reading them too. Somehow, they have gotten some information about the business. If they...

Imagine a business organization where their staff wear the same customized brand uniforms. That means from which ever distance the staff comes from or goes back after work, they are a walking billboard. If that usually happens often and with several other staff, it won't be long before the brand...

Word of Mouth marketing is something that every business person should do as a lifestyle. I am always telling anyone I meet about my business. I rarely have any kind of conversation that I would not talk about my business. If I don't talk about my business, who would?

Print advertising is just too expensive to run. You would have to pay for graphics design, and pay for printing. After that, you pay for distribution. With the budget of a basic print advertisement, one can run a more effective paid ads digitally that would have a far reaching effect.

I think more than anything, costs of a particular e-commerce platform in relation to the budget of the proposed e-commerce owner is a big factor to choose an e-commerce platform to build your e-commerce site. Some sites have a subscription fee and others charge a percentage of each sale. All of...

To have repeat customers for your online business, ensure that you have a very responsive customer support service.That builds trust and makes customers more confident to order a again after the first order.

I have found that creating a shop on Facebook to sell products is quite easy to start. Anyone that has up to 3000 friends on Facebook can start posting products for sale. And get traction.

Before anyone starts an online store, they need to know their unique value proposition. That would enable them to determine who the target audience would be. And where to find them. Starting an online business without a unique value proposition would make you run in circles.

I sell agro products online. I am operating a crop farm as an offline business. I produce plantains, bananas, corn and cucumber. I have dedicated social media pages for that business. I take orders online from that page and process them for delivery. The social media pages have helped me to sell...

Testimonials are feedbacks given by the customer to the business. For promotion, it is the business that displays the testimonials. Reviews on the other hand are published by the customers on other third party platforms. Reviews are not under the control of the business or brand to be published.

I use Facebook messenger as a sales funnel since most of my online promotion are done on Facebook. When I make a promotional content on Facebook, I embed a link that when clicked, it opens up a chat conversation with a sales rep. That has helped me eliminate the need for a landing page.

One hack that I use is telling my social media readers to tag someone that needs to see a particular post. It has really helped to give attention and visibility to my social media promotional contents.

The Instagram algorithm makes reels visible to a wider audience. They make you and your brand to be discovered. Instagram stories are only seen by your active followers. Both can be used strategically to achieve more visibility for a brand on Instagram.

I would agree with you totally on this. People are more inclined to learn skills online now. We are in the era where the quest for knowledge is so high. The key to make money from selling tutorials is being a master in that area you want to sell tutorials and let the people know that you are a...

I really believe in creating quality contents on niches that you are an authority to boost your following on social media. But once in a while, like once a month, run paid ads on your social media contents. It would really boost your visibility and draw attention to the quality contents that you...

Color always speaks volumes and for a site, it evokes emotions that are specific to a particular colour. Blue colour palette always suggest trust and is always perfect for a finance based site. When building a site, colour should be deployed to create psychological experiences.

When a brand deploys storytelling for marketing, they are simply crafting a narrative that spirals down through all their communications with the target audience. It tries to tell why they do the things they do. The aim is to create an emotional connection with their target customers.