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  1. dojo

    AI generated image or stock images

    Great question, Dominique ... I think it depends for me. Most of the times for blog posts I still stay away from AI generated, but there are times when they look better for what I need. For a tennis website of mine, I did use more AI images than usual for me.
  2. dojo

    Canva Vs. Photoshop

    I've done some pretty cool stuff with Canva and, when I don't really want to spend too much time with the layers in Photoshop, I'll create a template in Canva and then use it. Pretty strong tool.
  3. dojo

    Photoshop V. GiMP

    I still have an old Photoshop license, so I cannot comment on the new one. Was never able to make friends with GIMP (or Inkscape for that matter). At the end of the day, it all boils down to what you are comfortable using. If GIMP works for you, then you don't need premium tools, if you need...
  4. dojo

    Free vs. Paid Graphic Design Software

    I still use Photoshop / Illustrator for some work, but Canva (even free) is pretty decent. I am considering trying some AI tools for images (have some ideas for tennis related artwork), but need to free up some time :D
  5. dojo

    Are print ads still effective?

    In my neck of the woods people are still reading a few prints (I personally ignore them, but I'm me). So maybe for a small community, they are still OK. I thought about promoting my business in print, but, honestly, I don't really think it's such a good option for me. With the money I'd pay for...
  6. dojo

    How can I create an effective billboard advertisement?

    Keep it SHORT and clear. Don't write too much stuff on it, people are driving, they cannot read too much. Ideally get a catchy website name instead of numbers (unless a catchy one like 888-got-junk for instance). Otherwise it's easier for people to remember WebDesignNJ.com for instance than...
  7. dojo

    How important is networking in offline marketing?

    I've had clients who got good traction from attending tradeshows. Seemed to work well in the finance niche. In my case, a lot of the business comes from referrals and, since I live in a pretty remote area, I never considered this type of marketing. To be honest, I am not really too excited about...
  8. dojo

    How can I improve the speed of my eCommerce website?

    More than 2 seconds and you're losing traffic and can get bad rankings. After years of trying all kinds of options (usually 2-3 plugins to do the work), I am now using WP Rocket. It's a premium account, but it does most of the job OK. Of course, you need to be careful with how you handle...
  9. dojo

    Facebook, Instagram, Threads, and Whatsapp for Healthcare Marketing

    My clients usually have Facebook and Instagram by default. Some use LinkedIn as well. In some cases, if they have good videos, we also use Youtube. None so far are using Threads. I do manage an account that kills it on TikTok though, but it's not in healthcare.
  10. dojo

    Threads Vs. X: Which is Good for Marketing

    To be honest X is a piece of junk after Musk got his hands on it, I stopped using it altogether. And Threads .. I never even attempted using it. I am already using Facebook (mainly to connect with friends) and LinkedIn a little. Marketing wise, probably the best one is the platform you get a...
  11. dojo

    Have You Used Pinterest?

    It's sensational for SEO, but to be honest I don't have the time to work on it. You need to work for months until you get some decent following and then a trickle of traffic. Ideally either spend time on a daily basis or outsource it.
  12. dojo

    What are the best backlink indexing tools you guys use?

    Most SEO plugins now have an auto-indexing feature (at least RankMath PRO, which I use). To "force" indexation though, if GSC doesn't work or you cannot access it (say you want to index a third party which links to you), you can try using Omega Indexer. I have used it in the past.
  13. dojo

    How can I submit my XML sitemap to search engines?

    Go to Google Search Console. Click on SITEMAPS and submit your sitemap URL. Usually it's either website.com/sitemap.xml, website.com/sitemap_index.xml. If you enter website.com/sitemap.xml in your browser, the SEO plugin should take you to the right page. Here is how the GSC interface looks for...
  14. dojo

    Is there any particular way to structure NAP (Name, Address, Phone) information for SEO purposes?

    Yes, as Nomad mentioned, NAP (Name Address Phone number) should be consistent throughout all citation areas. On your website, Google Business Profile and all the directories you submit the info to.
  15. dojo

    CMS Vs. Website Builders

    Yeah, self-hosted, which allows me (and my clients) to have full control.
  16. dojo

    Pros and Cons of Using WordPress

    There are millions of websites that run Wordpress very well, and the software is constantly upgraded. I have started using it 20 years ago and, except for forums (for which I like to use Xenforo), I use it for any kind of website.
  17. dojo

    What is your favorite page builder for Wordpress?

    I have a premium subscription to Elementor (which I need to discontinue :)). I have used it in the past, but now I am more inclined to use the native Wordpress blocks (Gutenberg). Pretty nice and clean.
  18. dojo

    What are the essential features of a successful eCommerce website?

    The website NEEDS to be responsive/mobile-friendly and pass Core Web Vitals in the speed check:https://pagespeed.web.dev/ Otherwise it will not be indexed or, if indexed, will get kicked out of the search engine. A payment gateway needs to be set immediately (how will you earn money...
  19. dojo

    What are the advantages of offering subscription services on eCommerce websites?

    Yeah, even if it's a small price, it adds up and you don't have to bother onboard again. Once a client accepts the subscription payment (and is happy, of course), you get some money every month. If you scale up properly, it can be a decent income. I am considering a PREMIUM subscription here...
  20. dojo

    How can I manage inventory effectively on an eCommerce website?

    Make use to SKU and other stock inventory options and most of the platforms would most likely keep track of what you have.
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